Author
Elizabeth Sramek
Founder & lead designer
Elizabeth started ThemesCraft in 2012 as a one-person theme shop and has designed every theme the studio has released since. She writes about block themes, typography systems, and the unglamorous work of keeping a fourteen-year-old codebase healthy.
38 articles
WordPress
25 Essential WordPress Plugins (And 6 You Should Delete)
Twenty-five essential WordPress plugins sorted by job, not by ranking, plus six commonly recommended plugins worth removing and the four-question audit that decides.
Elizabeth Sramek · 11 min read
Software & Tools
Ecommerce POS System: How to Choose One
An ecommerce POS system only works if it shares one inventory record with your online store. This guide ranks synchronisation over card rates, verifies 2026 pricing across five platforms, and walks through a safe go-live process.
Elizabeth Sramek · 23 min read
Web Design
What Is a Landing Page? Structure, Conversion and Common Build Mistakes
A practical guide to what landing pages are, how they differ from homepages, what sections they need, how to build them in WordPress, and how to judge performance.
Elizabeth Sramek · 11 min read
Software & Tools
Amazon Product Research Tools: Validate a Niche for Free
The tool is the cheap part. This walks through the criteria that decide whether a product works, why sales estimates are estimates, how to read a Keepa chart, and which free tools cover each step.
Elizabeth Sramek · 19 min read
WordPress
10 Best WordPress Development Frameworks, Sorted by What They Actually Do
WordPress development frameworks fall into four categories that most lists confuse. Ten tools sorted by job, plus the four questions that decide which category you are in.
Elizabeth Sramek · 10 min read
WordPress
How to Build a WordPress Plugin With ChatGPT in One Day
Build a WordPress plugin with ChatGPT in a day, and review it properly. The four security checks AI code omits by default, prompts that fix them, and where to stop.
Elizabeth Sramek · 10 min read
WordPress
How to Fix Plugins Not Installing on WordPress: 14 Causes and Fixes
Fix plugins not installing on WordPress by matching the exact error message to its cause. Fourteen causes across permissions, PHP limits, firewalls and disabled installers.
Elizabeth Sramek · 14 min read
WordPress
What to Do When a Plugin Update Breaks Your WordPress Website
A plugin update broke your WordPress website. Use recovery mode, force-deactivate over SFTP, read the fatal error, roll back safely, and stop it happening again.
Elizabeth Sramek · 13 min read
Technology
Alternative App Stores: Where They Actually Work
Alternative app stores work everywhere on Android but exist on iOS only where regulators forced Apple's hand, mainly the EU and Japan. This guide compares the real options, verified fees and dates, for users and developers alike.
Elizabeth Sramek · 23 min read
Elizabeth Sramek · 11 min read
Software & Tools
Ecommerce POS System: How to Choose One
An ecommerce POS system only works if it shares one inventory record with your online store. This guide ranks synchronisation over card rates, verifies 2026 pricing across five platforms, and walks through a safe go-live process.
Elizabeth Sramek · 23 min read
Web Design
What Is a Landing Page? Structure, Conversion and Common Build Mistakes
A practical guide to what landing pages are, how they differ from homepages, what sections they need, how to build them in WordPress, and how to judge performance.
Elizabeth Sramek · 11 min read
Software & Tools
Amazon Product Research Tools: Validate a Niche for Free
The tool is the cheap part. This walks through the criteria that decide whether a product works, why sales estimates are estimates, how to read a Keepa chart, and which free tools cover each step.
Elizabeth Sramek · 19 min read
WordPress
10 Best WordPress Development Frameworks, Sorted by What They Actually Do
WordPress development frameworks fall into four categories that most lists confuse. Ten tools sorted by job, plus the four questions that decide which category you are in.
Elizabeth Sramek · 10 min read
WordPress
How to Build a WordPress Plugin With ChatGPT in One Day
Build a WordPress plugin with ChatGPT in a day, and review it properly. The four security checks AI code omits by default, prompts that fix them, and where to stop.
Elizabeth Sramek · 10 min read
WordPress
How to Fix Plugins Not Installing on WordPress: 14 Causes and Fixes
Fix plugins not installing on WordPress by matching the exact error message to its cause. Fourteen causes across permissions, PHP limits, firewalls and disabled installers.
Elizabeth Sramek · 14 min read
WordPress
What to Do When a Plugin Update Breaks Your WordPress Website
A plugin update broke your WordPress website. Use recovery mode, force-deactivate over SFTP, read the fatal error, roll back safely, and stop it happening again.
Elizabeth Sramek · 13 min read
Technology
Alternative App Stores: Where They Actually Work
Alternative app stores work everywhere on Android but exist on iOS only where regulators forced Apple's hand, mainly the EU and Japan. This guide compares the real options, verified fees and dates, for users and developers alike.
Elizabeth Sramek · 23 min read